About Me

Sarah Olsen
  • Music Type: Alternative, Indie, EDM, Reggae, Pop, Decades (20s – 00s)
  • Music Artists: Young the Giant, Milky Chance, Fallout Boy, Rainbow Kitten Surprise, Macklemore, Zzoilo, Mona, Barns Courtney, Lauren Daigle, Taylor Swift, Troye Sivan, Neil Diamond…
  • Color: Purple
  • Animal: Sea Turle
  • Vacation: Emerald Isle, NC
  • Video Games: Skyrim, Assassin’s Creed, Uncharted
  • Disney Movie: Beauty & the Beast
  • Weekday: Thursday
  • TV Show: Schitt’s Creek
  • Vacation/staycation? Vacation
  • Netflix/Hulu? Hulu
  • Night/morning Person? Night
  • Rich & famous/unknown? Rich & Uknown
  • Art/history museum? both
  • Country/City? Both
  • Beach/Mountains? Beach
  • Cat/Dog? Both
  • Iced/Hot Coffee? Iced
  • Gummy Worms/Bears? Bears
  • Apple/Android: Both
  • Fly/Drive? Fly

I’m Sarah…

…a versatile digital creator skilled in both digital and print mediums. My experience, skills and knowledge span a variety of industries including publishing, higher education, planned giving marketing, and the newspaper sector. I specialize in creating visually stunning websites, designing eye-catching marketing materials, and developing engaging email campaigns.

The Beginning

When I was 12 years old, I started my first blog and discovered my fascination with the internet and everything digital. I quickly learned the basics of HTML and started creating simple web pages and websites – does anyone remember Geocities? As a teenager, I not only honed my coding skills and expanded into content management systems like WordPress, but also began my graphic design journey. From making blinkies (word gifs) and dollz, to experimenting with blends and creating Photoshop brushes, I was constantly exploring and pushing my creative boundaries.

My Career

[Download Resume]

[Career Timeline]

My initial professional experience began with a publication company, where I gained knowledge in print publishing.

Ready to accept a new challenge, I joined the marketing department of a cosmetology school. Here I entered the world of marketing and thrived in a fast-paced job. As I immersed myself in this role, I collaborated with multiple stakeholders, including the CEO, and expanding my graphic design skills to create engaging promotional designs.

Continuing along my career path, I returned to the printing industry, this time joining a newspaper group. I had a multifaceted role, dividing my time between two newspapers and taking on various responsibilities. Drawing from my previous experience and knowledge in the print and publishing industry, I quickly adjusted to the newspaper setting. I managed the production of a weekly grocery store flyer, crafted numerous tabs and newspaper pages, and took on the additional responsibility of overseeing office operations.

Currently, I work in the planned giving industry, focusing on both email marketing design and development. Leveraging my past expertise, I’ve expanded my role beyond email design. I’ve taken the lead on numerous projects, conducted training, and played a vital role in enhancing our email program through the introduction of new products. Additionally, I actively collaborate with various teams on multi-channel initiatives, aiming to create a seamless marketing program for our clients. This collaborative effort contributes to generating valuable leads and facilitating planned gifts.

Oct. 2017 – Present

The Stelter Company

Create responsive email layouts using HTML/CSS within Salesforce Marketing Cloud to ensure a user- friendly experience on different devices. Work closely with cross-functional teams to craft A/B test emails and drip and journey campaigns. Showcase expertise by leading projects, initiatives, and training efforts, collaborating with various departments and stakeholders to introduce new product offerings for our email program. Additionally, contribute to a variety of multi-channel projects that demonstrate impressive conversion rates, generate valuable leads, and document planned gifts.

Oct. 2018 – Jul. 2019

ES Group LLC · Contract

Collaborated with customers to understand their project requirements and delivered custom web solutions tailored to their specific needs, objectives, and budget constraints. Utilized a range of programming languages and technologies, including HTML, CSS, WordPress, and others, to create visually appealing and responsive websites. Applied SEO strategies and analytics to optimize web content, increase traffic, and gather valuable insights for data-driven decision-making.

Jan. 2016 – Oct. 2017

Mid-America Publishing and Printing

Worked for two newspapers. Designed layouts and content for newspapers and tabloid publications, meeting tight deadlines. Created compelling ads, proofread and edited content, managed custom orders, handled mail, and maintained inventory. Executed basic bookkeeping tasks and provided excellent customer service.

Sep. 2014 – Oct. 2015

La’​ James International College

Collaborated with the college CEO and stakeholders to create an efficient communication link between the corporate office and multiple campuses. Ensured marketing materials aligned with internal and external campaigns, managed inventory, designed innovative admissions strategies, boosted retail sales with store signage, monitored website analytics, created promotional items, managed email campaigns, and nurtured vendor relationships.

Jul. 2011 – Sep. 2014

Industry Marketing Solutions

Managed several company publication websites, using various programming languages for regular updates. Created eye-catching advertisements in seven print publications to promote our clients’ businesses.

Sarah Olsen

I’m Sarah…

…a versatile digital creator skilled in both digital and print mediums. My experience, skills and knowledge span a variety of industries including publishing, higher education, planned giving marketing, and the newspaper sector. I specialize in creating visually stunning websites, designing eye-catching marketing materials, and developing engaging email campaigns.

  • Music Type: Alternative, Indie, EDM, Reggae, Pop, Decades (20s – 00s)
  • Music Artists: Young the Giant, Milky Chance, Fallout Boy, Rainbow Kitten Surprise, Macklemore, Zzoilo, Mona, Barns Courtney, Lauren Daigle, Taylor Swift, Troye Sivan, Neil Diamond…
  • Color: 
    Purple
  • Animal: Sea Turle
  • Vacation: Emerald Isle, NC
  • Video Games: Skyrim, Assassin’s Creed, Uncharted
  • Disney Movie: Beauty & the Beast
  • Weekday: Thursday
  • TV Show: Schitt’s Creek
  • Vacation/staycation? Vacation
  • Netflix/Hulu? Hulu
  • Night/morning Person? Night
  • Rich & famous/unknown? Rich & Uknown
  • Art/history museum? both
  • Country/City? Both
  • Beach/Mountains? Beach
  • Cat/Dog? Both
  • Iced/Hot Coffee? Iced
  • Gummy Worms/Bears? Bears
  • Apple/Android: Both
  • Fly/Drive? Fly

Contact Me:

The Beginning

When I was 12 years old, I started my first blog and discovered my fascination with the internet and everything digital. I quickly learned the basics of HTML and started creating simple web pages and websites – does anyone remember Geocities? As a teenager, I not only honed my coding skills and expanded into content management systems like WordPress, but also began my graphic design journey. From making blinkies (word gifs) and dollz, to experimenting with blends and creating Photoshop brushes, I was constantly exploring and pushing my creative boundaries.

My Career

[Download Resume]

[Career Timeline]

My initial professional experience began with a publication company, where I gained knowledge in print publishing.

Ready to accept a new challenge, I joined the marketing department of a cosmetology school. Here I entered the world of marketing and thrived in a fast-paced job. As I immersed myself in this role, I collaborated with multiple stakeholders, including the CEO, and expanding my graphic design skills to create engaging promotional designs.

Continuing along my career path, I returned to the printing industry, this time joining a newspaper group. I had a multifaceted role, dividing my time between two newspapers and taking on various responsibilities. Drawing from my previous experience and knowledge in the print and publishing industry, I quickly adjusted to the newspaper setting. I managed the production of a weekly grocery store flyer, crafted numerous tabs and newspaper pages, and took on the additional responsibility of overseeing office operations.

Currently, I work in the planned giving industry, focusing on both email marketing design and development. Leveraging my past expertise, I’ve expanded my role beyond email design. I’ve taken the lead on numerous projects, conducted training, and played a vital role in enhancing our email program through the introduction of new products. Additionally, I actively collaborate with various teams on multi-channel initiatives, aiming to create a seamless marketing program for our clients. This collaborative effort contributes to generating valuable leads and facilitating planned gifts.

Oct. 2017 – Present

The Stelter Company

Create responsive email layouts using HTML/CSS within Salesforce Marketing Cloud to ensure a user- friendly experience on different devices. Work closely with cross-functional teams to craft A/B test emails and drip and journey campaigns. Showcase expertise by leading projects, initiatives, and training efforts, collaborating with various departments and stakeholders to introduce new product offerings for our email program. Additionally, contribute to a variety of multi-channel projects that demonstrate impressive conversion rates, generate valuable leads, and document planned gifts.

Oct. 2018 – Jul. 2019

ES Group LLC · Contract

Collaborated with customers to understand their project requirements and delivered custom web solutions tailored to their specific needs, objectives, and budget constraints. Utilized a range of programming languages and technologies, including HTML, CSS, WordPress, and others, to create visually appealing and responsive websites. Applied SEO strategies and analytics to optimize web content, increase traffic, and gather valuable insights for data-driven decision-making.

Jan. 2016 – Oct. 2017

Mid-America Publishing and Printing

Worked for two newspapers. Designed layouts and content for newspapers and tabloid publications, meeting tight deadlines. Created compelling ads, proofread and edited content, managed custom orders, handled mail, and maintained inventory. Executed basic bookkeeping tasks and provided excellent customer service.

Sep. 2014 – Oct. 2015

La’​ James International College

Collaborated with the college CEO and stakeholders to create an efficient communication link between the corporate office and multiple campuses. Ensured marketing materials aligned with internal and external campaigns, managed inventory, designed innovative admissions strategies, boosted retail sales with store signage, monitored website analytics, created promotional items, managed email campaigns, and nurtured vendor relationships.

Jul. 2011 – Sep. 2014

Industry Marketing Solutions

Managed several company publication websites, using various programming languages for regular updates. Created eye-catching advertisements in seven print publications to promote our clients’ businesses.